Wednesday April 24, 2013
Praim Private Label Division Debuts
Boston — Praim, LLC’s Private Label division has launched and will provide clients with custom-designed packs for the company’s 3.5-ounce all-natural kosher milk and dark chocolate bars, Praim reports.
Praim can use a client’s existing art on packs or develop designs based on customer needs, they company reports. The Andy Warhol Foundation, Pan Am, KnockKnock, Anne Taintor and Mary Phillips Designs are among Praim's current licensing agreements.
“For nearly two years, brands and retailers have turned to us to help them create customized packaging that works well in their stores or for a specific event,” CEO Paul Pruett says. “This part of our business is thriving so we have formalized the division.”