Tuesday September 4, 2012

‘Munch Better’ Campaign Promotes Popcorn

Englewood, NJ — An advertising campaign and popcorn giveaway are promoting Popcorn, Indiana products to coincide with the digital and on-demand release of Battleship, Dale and Thomas Popcorn reports.

The company says the Munch Better advertising campaign includes television commercials, on-pack callouts and social media promotions.

Consumers can enter to win a year's supply of Popcorn, Indiana snacks at munchbetter.net through October 15.

Hitesh R. Hajarnavis, president and CEO, says: “We are very excited about this opportunity to make movie night Munch Better with a blockbuster film like Battleship and the perfect at-home movie snack in Popcorn, Indiana.”