Tuesday November 2, 2010
Nestlé Partners With Designer For Bar
Glendale, CA — Nestlé USA, Inc. is introducing limited-edition Crunch bars in partnership with fashion designer Paul Frank Industries.
The 2.75-ounce Crunch bars come in gift envelopes which double as holiday cards, according to Nestlé. The packaging features characters from the Paul Frank collection such as Julius the Monkey and Worry Bear and blank sections are provided so gifts can be personalized.
Nestlé is promoting the items through its Stocking Stuffer Sweepstakes, which features nine weekly drawings between now and December 31. The details are available on the Nestlé Crunch Facebook page.