Tuesday August 10, 2010

Wrigley Sweepstakes Promotes 5 Gum

Chicago — The Wm. Wrigley Jr. Co. is offering consumers prizes including song downloads, a year’s supply of 5 Gum, iPods, and a grand prize trip to a concert in October.

The concert, Vive tu Musica with 5, will feature musicians Daddy Yankee and Reik. Through August 22, consumers can enter the sweepstakes at vivetumusica5.com and vote for unsigned rock and pop musicians who submit demos to the contest. The top five will appear onstage with the headlining acts, according to Wrigley.

The company says fans of 5 Gum are passionate about music, and this concert offers the “ultimate sensorial experience,” tying in with the brand’s theme.