Wednesday June 23, 2010
Mars Promotes Combos Snacks
Hackettstown, NJ — Raising awareness of its Combos snack line, Mars Chocolate North America named Charlotte, NC, this year’s “manliest city” as part of its “America’s Manliest Cities” rankings.
In a study commissioned by Mars and researchers behind the “Best Places To Live” series, 50 major metropolitan areas were ranked based on the number of home improvement stores, steak houses, pickup trucks and motorcycles. The company says Combos snacks tie-in with the promotion, as they are the Official Cheese-Filled Snacks of NASCAR.
In addition to releasing the study results, Mars is offering a Zone Sweet Home sweepstakes at combos.com. Through June 30, consumers can enter to win an ultimate home theater, tailgating or gaming zone, each worth up to $25,000.