Tuesday March 16, 2010
R.M. Palmer Adds Value To Line
West Reading, PA — With a focus on everyday value, R.M. Palmer Co. introduces items with price points of less than $2.
Joining Palmer’s Big Bar line are Peanut Butter Big Bar, which feature chocolatey and peanut butter layers; Solid Chocolate Flavored Big Bar in milk chocolate flavor; and Double Crisp Big Bar, comprising crisp rice and milk chocolatey coating.
The 12-ounce bars come in eight-ct display-ready cases and in 48-ct shippers that hold 16 of each flavor. Bars have a SRP of $2.
The company is also introducing items in six-packs. Peanut Butter cups, Milk Chocolate Flavored solid bars and Cookies and Creme bars, which are pieces of cookies in milk chocolatey coating, are available in this format.
Six-packs weigh 9.6 ounces, except Peanut Butter cups packs, which weigh nine ounces. They ship in 12-ct display ready cases and have a SRP of $2.