Friday January 29, 2010
Godiva Benefits AIDS Foundation
New York — Godiva Chocolatier, Inc. is donating $200,000 to the Elton John AIDS Foundation (EJAF) as part of its annual Valentine’s Day Sweepstakes.
The grand prize winner will receive a trip for two to New York City and the EJAF gala event, where they will present Godiva’s donation to Elton John, chairman and founder. In addition to its annual gift, Godiva supports EJAF with sales of its Limited Edition True Love Gold Heart.
To participate in the promotion, consumers must enter codes found inside Godiva Valentine’s Day heart boxes priced at $25 or more. Godiva has also said it will donate $20,000 to a charity of the winner’s choosing.
EJAF supports prevention programs, efforts to eliminate discrimination, and direct care and support services for people living with HIV/AIDS. The promotion ends March 12.